A recent survey by the Society for Human Resource Management about social media in the workplace revealed the following:
- 68 percent of organizations use social media for external communications, marketing or recruiting.
- The departments most likely to use social media on their company’s behalf were HR, marketing and public relations.
- The most popular social websites for external communications were Facebook®, LinkedIn® and Twitter™.
- 73 percent of respondents said their organizations do not offer social media training for employees who use social media for business use.
If your company has not yet joined the social media movement, consider looking into its many benefits for business. And whether you’re a social media beginner or veteran, be sure your company protects itself with comprehensive social media policies and employee training.